Head of Mobile Advertising

We want you to define our mobile search and advertising strategy. To determine where the marketplace is heading and keep us up to speed with the latest developments within it. Then work closely with our existing suppliers and other leading internet and web search platform providers to amaze our customers and make the most of every commercial opportunity. Whether you come to us from a consultancy background or elsewhere in the industry, you’ll need plenty of mobile, internet or search engine experience. But just as important as your knowledge of the industry and the driving forces behind it, will be the entrepreneurial flair and strategic vision that keep us one step ahead.

Key Accountabilities

- Development of mobile search and mobile advertising strategies

- Development of Mobile Marketing & Mobile Search Propositions across 4 P’s

- Development of Business Cases and business models

- Team management incl. performance management etc.

- Management of relationships with industry partners and internal stakeholders

- Management of business performance monitoring and analysis

Education and Work Experience

• Strong academic background with university degree in business adminstration or

economics with focus on international management

• Alternatively: Degree in engineering/natural science and MBA with strong affinity to

the advertising business

• Demonstrable experience in consulting industry with focus on product marketing,

corporate strategy or new media business development

• Demonstrable experience in mobile telecommunications, media, online or mobile

marketing

• Demonstrable experience in large corporation

• Strong understanding of mobile telecommunications industry

• Strong brand management and comms marketing skills

• Proven international project/programme management skills

• Understanding of advertising campaign development, direct marketing tools

• Experience with working in an international organization and with multicultural

teams

• Expert user knowledge with standard office applications